you sell only high end products?
By specializing in high end products, we can offer
more variety and have more in-depth product knowledge
about high-performance systems. Our technicians and
system designers can optimize your system through
careful component matching, system setup, and
The bottom line: offering lower performance
products would dilute our focus and our energy away
from our core specialty: high performance systems.
long have you been in business?
Alan Goodwin founded the original Goodwin's in Boston in 1977.
Since then there has been a consistent focus on fine high
performance audio equipment. In the early 1980's he first began
offering high end home theater systems. In 1990 he refocused
exclusively on high end and named his operation Goodwin's High
End—and in 1995 the new and current Waltham facility was completed.
lobby of your store looks like an office. Why?
Our previous locations looked more like
conventional retail stores. In designing our Waltham
facility, we realized that we needed space to work on
the design of our client's systems. We decided that
rather than have a conventional front counter with a
cash register and a lot of "point of
purchase" advertising displays, that we would
prefer a simple, understated appearance without any
visual hype. Our store has modular Knoll office
furniture, plus a comfortable seating area. Our
windows aren't plastered with tacky advertising
stickers. There is artwork on the walls, and no neon
Of course, we have demonstration rooms just like
any other audio or video store. However, our rooms
have been very carefully designed and constructed to
be acoustically neutral so that your product
evaluations can be as meaningful as possible.
And for your comfort we offer nice restrooms and a
Poland Springs water cooler.
What can I
expect to spend?
A difficult question, to be sure. As a rule, we
have found that about $5000 buys a nice
high-performance stereo system with a source,
amplification, speakers, and the necessary cables. Many of our clients
choose to spend between $30,000 and
$70,000, and some spend well over $100,000. Most of
our clients build their high-performance systems over
time as that way each individual purchase may be more
For home theaters, most of our clients spend at
least $10,000 to $20,000, and many of them spend well
over $50,000. A very fine home theater will cost over
$100,000. And the really top-notch home
theaters will run well into six figures when a custom
room is factored into the equation—typically the
range is $150-500,000.
For multi-room audio we offer a wide range of systems. Better
at about $1500 per room, with most client choosing
systems that are under $4000 per room.
Because we help design a system and a solution
specifically for your needs, the cost of your system
will depend largely upon you, your lifestyle, your
performance expectations, and your budget.
need an appointment?
However, if you would like to evaluate specific
products or use a particular room in our facility,
calling ahead avoids having to wait for us to set up
a system for you. Because we sometimes allow
components to be borrowed for in-home evaluation,
calling ahead ensures the availability of the
equipment that you want to consider.
building / renovating a home. What should I bring to the
- Blueprints (if they exist yet) or room
- Photographs of the key rooms (if you are
- An idea of what you would like from the
Where are you
We are located in Waltham, MA, just outside of
Boston about 20 minutes from downtown or Logan
airport. We are at 899 Main Street, about half way
between Moody Street and Route 128/95. Here's a map. We have a private
parking lot in the rear of the building, off Rich
work with me even if I don't live near Boston?
Almost always. Depending upon your individual
situation, we can usually both provide products and
services just about anywhere in the world. We have
clients throughout the United States and in many
foreign countries. Of course, New England is our
backyard, and the majority of our clientele live
What shipping options are available?
For boxes that aren't too big and heavy we usually ship FedEx.
Usually we ship Ground unless you are willing to spend more for Air
shipping. Alternatively we can use UPS or the Post Office if you
prefer. However for large and heavy items Truck is the usual method.
For Truck there are delivery options such as Terminal, Dock,
Tailgate, Liftgate, or Liftgate Inside:
Terminal delivery can be used if you are willing to drive
to the closest terminal and pick up the freight from that delivery
terminal. Terminal delivery can be a good way to save both lift-gate
and residential delivery fees.
Dock delivery can be understood as “no touch” as the driver does
not assist in unloading. This means that whoever is on-site will
need to unload with either a forklift, a pallet jack, or by hand.
And technically speaking the dock should be a standard 4' loading
dock—not a "milk" or "cafeteria" dock.
Tailgate delivery is when the driver brings the pallets or
boxes to the rear edge of the truck. The pallets are usually pulled
to back of the truck with pallet pullers, a pallet jack, a hand
truck, or by hand. And if the individual items in your shipment are
light enough for you to take off by hand from the truck you do not
need a lift-gate.
For many residential deliveries of larger and/or heavier items a
lift-gate is required. A liftgate is a device used to raise and
lower items from ground level to the level of a tractor trailer.
Freight companies deliver items on a tractor trailer which is
usually approximately 56 inches above the ground. With a liftgate
the driver can lower the pallets or boxes to the ground. You are
then responsible for moving the pallets or boxes into the building.
Liftgate Inside means the driver lowers the pallets or boxes
to the ground and moves them inside your building. This is a more
costly option. And obviously any doors must be wide and tall enough
for the pallets or boxes to fit through. If you need even more
service than that such as having a pallet broken down or things
being unpacked to whatever degree then these would be additional
cost service options.